The Strategic Side of Internal Comms: Trust, AI, and Ethical Influence

Show notes

In this episode of the You've Got Comms Podcast, Emma Fischer talks with internal communication expert Monique Zytnik about what it really means to communicate at scale.

From her surprising start as a physiotherapist to leading conversations on AI and ethical persuasion, Monique shares actionable advice for building trust, navigating complex organizations, and coaching comms teams through change.

They explore immersive communication, the line between persuasion and manipulation, and why internal comms is about much more than messages—it's about meaning.

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Selected People, Places & Things Mentioned: Zora Artis; Ann Melinger; IABC; Global Alliance for Public Relations and Communication Management; EU AI Act

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Follow the host and guest: Monique Zytnik on LinkedIn, Emma Fischer on LinkedIn

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About Staffbase:

Staffbase is the fastest-growing, most experienced employee communications platform provider for enterprise companies seeking to inspire diverse, disconnected, and distributed workforces. Staffbase is on a mission to empower communicators worldwide with a platform that helps companies connect with every employee through inspiring communication that drives collaboration and achieves business results.

Headquartered in Chemnitz, Germany, Staffbase has offices worldwide, including New York City, London, Berlin, Sydney, and Vancouver.

Learn more at staffbase.com.